A White Shirt Story A White Shirt Story

A White Shirt Story

By Lola Viggi

A White Shirt Story A White Shirt Story

One thing we know for sure, there is nothing quite as versatile as a white, collared shirt. The white collared shirt, historically a working man’s staple, made its way into women’s wardrobes in the 19th century. And it all started with Coco Chanel.

The white shirt evolved from a boyish style to a more feminine one over the course of decades. Some of the world’s most well known designers reconfigured it for runways time and time again, and some, like Carolina Herrera, became well known for using it as their go to uniform.

The beauty of a white collared shirt is that it pairs with everything so seamlessly. It dresses up over black trousers, down over ripped jeans. It beautifully accompanies a colorful skirt, or covers your bathing suit at the beach. It pops out under a fall sweater, or hides elegantly under a statement coat. Under every single circumstance, it is sleek, romantic, and sophisticated. It is arguably, the most consistent piece of clothing of any wardrobe.

Despite all of the above, it’s so hard to find the perfect white shirt. Almost every brand makes one, yet not one seems to be just right. It’s usually a compromise over fit, function, fabric, quality or cost. Choose 3.

Micaela, one of Italian Collective’s founders, had been a stylist for over 20 years and had been on a lifelong mission to find this item. Fed up with the search, she grabbed her husband’s staple and worked closely with an artisan to create her ideal product. What ensued, time and time again, was the question:

“What a great shirt. Where did you get it?"

So, here we are today. We built you the Monday. It’s Made in Italy, by family run workshops, using premium fabric. It features side slits to let you tuck or untuck. It offers an inside panel to ensure your crimson bra won’t show through. It has a small, classic two button collar, and matching two button cuffs. It comes in a relaxed fit so you can move around, but true to size at the shoulders. It’s what you need, no more, no less.

We hope you love it, and when people ask you “what a great shirt, where did you get it?" well - you know where to find us.


The Italian Collective Founders


Photograph: Peter Lindbergh/Courtesy of Peter Lindbergh, Paris/Gagosian Gallery (from left) Estelle Lefébure, Karen Alexander, Rachel Williams, Linda Evangelista, Tatjana Patitz and Christy Turlington, Malibu, 1988. 


  • I’m so ready for your Monday shirt!

    Rain on

  • Please may I have a “Monday” blouse? You have my fit. My size. I am ready. Bring it ON!!!

    Pat Fisher on

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